WebbysFomHome — Self Promo Hacking

Every year Webby awards "The Best of the Internet". And in 2021 we won Gold.

But because of Covid, the award show, with guests like Tom Hanks and Michelle Obama, was canceled. But when the link were sent out to the online show instead, we found an error in the link.

Instead of WebbysFromHome.com they wrote WebbysFomHome.com

That's right. No "R".

Five minutes later we bought the domain and routed it to our website. That night we won Gold at the Webbys, but we also drove 1000x visitors to our portfolio.